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Articles :From burger-compatible beer milkshakes to wine milkshakes, unique alcohol-food pairings are being seen everywhere (anglais) :
http://restaurant-hospitality.com/drink-trends/trend-blending-red-robins-wine-milkshakes
Bacardi-owned Grey Goose says the “major trend” it has identified is that of consumers becoming more educated and curious about spirits and cocktails in general (articles) : http://www.thespiritsbusiness.com/2014/05/the-future-of-vodka-in-seven-regions/?utm_source=hootsuite&utm_campaign=hootsuite